Numerous businesses and communities have been built with long-tail organic traffic and user-generated content. Sometimes they encounter the growth of their business has stopped suddenly. In this circumstance some major SEO problems can occur and that can be fixed by using solutions also. Let us have a look at them:

Major Problems

Change in Algorithms – Google algorithms have damaged a number of online forums since November 2012. Even there is no decline in the traffic, growth reduced to certain percentage.

Quality of User-created Content – Online forums generally use user-created content. It shows that the quality is mixed. Very few members of forum based websites make high-quality content but a significant percentage of the content is low quality.

Now let us know the solutions of above problems:

Merge the Project – Changes are made in children URLs. It includes taking the original post and also comments from children URL and also merging them into the master URLs. It includes removing from sitemap, not publishing the child URL and also a 301 redirect is added to master URLs. An analysis shows that the gain of percentage by merging the URLs of the weak children into stronger master. It gives an approximate boost of 15% in the organic search traffic.

Content Optimization Team – A dedicated team is required that has a basic industry experience. They should be familiar with common topics. Let us know a few major guidelines for boosting organic traffic for the project:

Change of URL is done in order to ensure a better match between relevant and high-volume keywords.

H1 is changed to ensure that a vast number of high-volume keywords are matched.

Readers are provided with more useful and detailed information by enhancing the volume of content. It also includes adding H2 and H3 subtitles in an organized way.

Incorporating a relevant video which is alike the graphic, it can develop the content on the topic and also improves time of page.

The content is enriched by adding a relevant graphic or images.

Above case study of the on page SEO is interesting so by reading the information the reader is supposed to have fruitful information about the boost of organic traffic.