A number of tools are used to detect and prioritize different sources of backlinks. One technique is to find the websites with higher domain authority. These websites should have links to the pages that illustrate the topic for studying the backlinks of the competitors. This procedure is completed thoroughly at the time of SEO Bootcamp process. Competitor’s backlinks are used for targeting their activities. Let us have a look at the steps to find backlinks.

Step 1: Use Link Explorer – Link explorer is known as a tool which is used for researching the valuable backlinks of a site. Quality inbound links use metrics like domain authority, page authority and spam score.

Step 2: Enter the URL of the Competitors – It is recommended to open the competitor’s website in a browser and copy its URL. This way, it can be possible to avoid spelling mistakes and the possibility of typing error in the domain name. A common error is adding www to the URL when it is not applicable for the website.

Step 3: Open the Tab of the Inbound Links – All the pages that are linking to the website of the competitor are displayed by the inbound links. To detect the link sources that can contribute link equity, certain parameters are set. These are link status – active and link type – follow. External backlinks that offer link equity to any web page are shown on the website of the competitors.

Step 4: Export the Data of Backlinks – Link explorer will permit exporting to .csv file. It is possible to save the results and then repeat them for the competitors.

Step 5: Compile the Results from All the Competitors – Once after getting the backlinks exported from top competitors, it is recommended to use a spreadsheet to compile them.

Step 6: Arrange All Backlinks according to Page Authority – Page authority can calculate the possibility of a web page’s ability to get rank in a search result. It depends on the essential factors of ranking. Enhanced number denotes that the page is authoritative and higher chances of ranking. Enhanced page authority will offer increased link equity to the website of the competitor. Page authority can be used as important criteria for sorting.

Step 7: Review the Linking Websites – It is recommended to go through the higher page authority links and find the authors or websites that are shown regularly. Favorite outreach procedure can be used for contacting these websites and start making a relationship.

SSCSWorld is a renowned digital marketing and web design company. We offer out-of-the-box solutions to get higher ranking of the websites of our clients on major search engines.