Internet has been serving people for a long period of time. The work culture has been changed for internet. It has become very much easy and faster for any work to be conducted. People are gaining a lot of help via internet. It is a big world and each and every information is found within the click of the mouse. The use of internet is mostly done by the young people only. They take the most advantage of internet. After the discovery of social media sites or say the social networking sites the frequent use of internet increased to a large extent. Social media sites are the great way through which you can be connected easily with your friends and family. It is the best way through which your boredom gets flown away and you can get into the nerves of excitement and also enter a new world.

After the social media sites came into focus the work procedure also changed. Before to make a website get much more popularity, it was needed that the website had been gone through the quality SEO work. SEO work ensures that the rank of the website over the search engine is higher so that it makes the viewers to get into the touch of the websites and get desired amount of information. But with time, the companies and even the search engine finds it convenient to make the work to be conducted over the social media sites. The social media sites are gaining a lot of popularity and so the work of making a website get a higher ranking is done with the help of SMO only.

SMO plays a great and a long way over the SEO work. SEO work seems to be outdated and SMO work gets into the process of it very easily and with perfection. It makes the work to be conducted very easily. There are various ways and reasons that will make the SMO to be over the work done by SEO. Let us get into it and know how. With the passage of time the SEO began to move away from it quality and also lost its way of making a website get higher rank. In the present time being the higher ranks were achieved by the low quality contents as well.

• The Google Panda’s algorithm has been changed in the past five years. It now focuses on the search result and the work has also been very hard for the work to achieve the god rankings. The impact on the content writing firms very huge. Due to the change there are certain sites that have received a big drop over the rankings.
• Google have acquired the post rank i.e., a social media analytics in the year 2011 that helps in measuring the well liked contents by the help of the tweets, likes and the links. This is a good way to know that the SMO is much faster than an SEO work.
• If the good use of keywords is not found over the content of the website, Google is blocking the keywords data. Good use of keywords is been necessary.