Picking right colors for your online presence: Apart from the content and the SEO strategies that are sued for optimizing or enhancing its online presence, a website also needs to be visually appealing to its target audience and the regular customers. Web designing majorly involves the choice of colors that will be relevant to the website’s theme or the business. The colors shouldn’t be too strong or loud but they need to provide a pleasant effect on the website and attract traffic to the site. For example, is it is meant for fashion, apparel or cosmetics, pink, red and other feminine colors can be used while sites that are meant for education should have subtle and not too much of colors. There have to be a lot of researches on which color will be suitable for your online presence. For example, the color red symbolizes energy while light blue and other neutral colors can provide calmness to one’s mind. There have been a lot of survey and research on these and you can easily go through the results to understand what exactly you need. However, a mere concept of these won’t do everything for you. You need to make sure that the colors on your website are able to effect the visitors in the way you want them to.. There are many tools for helping with these and we have listed some of them for you.

Color Explorer:This website provides you with innumerable coloring options and you will tired browsing it. It has a huge color library and you can use it for editing and also take away the hues from an image. You can create great color contrasts and add them to your site for an excellent design. They also have a Color Matching tool that will help you to select and combine colors.

Shutterstock Spectrum:You can find the exact color and photo for your website through this site. You just need to enter certain words (keywords) on this site and can also change the results through a RGB spectrum slider. This has been used by many businesses and they are much appreciated for their amazing designs.

CoIRD:CoIRD provides with anything that you ask for, be it gradients, palettes, patterns, and more. The images that you will find on the site are easy to download and are free of cost. There are certain sliders that have control over the RGB and you can use them for editing the gradients and palettes. There is also a snippet of CSS code that helps you with working with the gradients for your website’s design. The site is quite intuitive and you just need to enter your keywords and use the RGB spectrum slider to find the exact color that you have been searching for so long.

Adobe Kuler:In case you don’t really need a lot of tools and want to create a good site without much energy invest, then this is the one for you.