01 May
Release of Book Using Social Media
Are you looking for ways to get people curious and excited about your book release? Are you wondering how to get them share the book with their acquaintances and friends?
We here are going to tell you of some of these strategies which will help you in getting the audience of yours excited for your new book launch. These will definitely be helpful and you can have it shared with your close friends and other authors as well. Of course these are a few tactics which you need to know and definitely you don’t need an entire book to follow.
Why do you need social media for the purpose?
It was in those old days when the traditional press was heavily responsible for the promotion of a book. If you ask any author about the challenge he/she faced when it came to the promotion of the person’s first book. They will tell you how they had to work with the print magazines and journals with the editorial cycles which were really long. The even had to speak at physical events and also had to do tasks that consumed time. Those were the days when the success of a book and its promotion depended on having it reviewed by all the known publications. That meant more than some thousand dollars were spent on the PR firms who had all the contacts established with the publications that are well known. They would have the press releases created and that will then get the attention from editors.
However, things have changed a lot these days as the authors now have got an amazing weapon with social media marketing. There are a lot of bloggers who will together have a huge audience that is definitely large and also have more engagement than what the traditional press could provide them. There are also a lot of, in fact, millions of consumers who are just a click away, waiting for you so that you can use it for sharing your work with the known ones on various social media marketing platforms.
A ‘Spread the Word” page can be created which is one strategy:
You can help things to be spread through the social media platform and along with that you need to make things way easier for people. A “Spread the Word” page can really be helpful for you in regards to this. This page will consist of a letter, a short one which will be from the author, i.e., you will be asking help from people. You need to be including some of the tweets which will be prefabricated and also people should be able to share those easily. There should also be instruction on how to share the book on LinkedIn and Facebook.
Have live videos broadcasted with experts:
This really helps. You can have some experts invited who will join you for a one hour live rendezvous. Now in order to have the event promoted, you can write a blog where you can be discussing and giving details about the event will go. In the interviews you can be discussing about hoe the subjects are in accordance to the book. Maintain a subtlety and never over pitch the book. This activity is for fun and is meant for all the attendees.