Importance of ranking for your website:

When it comes to the offline field of the real estate, there is one thing which is well-believed. It is that when it comes to buying some property, there is one thing which one needs to keep in mind-property! Similarly when it comes to the online world, the digital field there is one thing which has to be watched out for and i.e. ranking. Ranking is of sole importance and you can never overlook it.

This is one fact which is known by the online world as well and it is in such essence which is not very different from the real estate thing. The position or ranking of your website is truly the thing which marks your success or failure in the hands of the search engines on the SERPs. This is the only thing which has been so far deciding your success or failure and still is capable of it. People use a particular keyword or a key phrase and through that you need to be found online. This has become utterly important and the companies can see their rise or fall with this- all with the results pertained by the Google search when their customers are going to be looking for the services and the products that are sold or availed by you.

What is all about the SEO?

SEO or Search Engine Optimization is known as the science and the art as well, of having a website or a blog go up in the ranking results and the website which needs for being factored into the optimization that is ongoing and building of the websites as well as blogs for the purpose of your business. There are some questions which can be asked in this context:

• How much essential it is to be the one in the first page or rather being the holder of the first rank on the page?
• How much essential is ranking for businesses in getting people for clicking on their website especially when already there are a number of companies who are in competition with each other to be the number one?

This is known to be a lot critical since the research is known to show only 93% of all the decisions meant for buying and also something which is headed with online research. To add with this and have some more perspective, there are also the statistics which are regarding the click that is through the traffic which is again based on the position which is known to be received by a page when it goes into the search engine. This structure has been observed from the search engine logs from AOL. These are in this manner:

• The one which is in the first rank is known to receive 43% of all the traffic which is click through in the search engines.
• The one in the second position is known to get 12%.
• The website ranking third will obtain 8.47%.
• Fourth rank will fetch 6% of the traffic.
• The rest which are appearing on the first page will get 5% of all total traffic and it will be mostly under 5%.
• The first ten results on the second page will receive 4% of the traffic.
• The third page gets 2.4% traffic.
• The other pages receive less than 1% of the traffic.