10 Jan

New Overlays are rolled by Facebook for Holiday Templates and Product Ads

Advertisers are helped by Facebook with the holiday marketing strategies. Facebook is rolling out new facets of ad before the season starts. Let us take an overview of the new enhancement that is used by advertisers in holiday season. New Covers for Product Ads Product ad overlays are expanded by Facebook. This feature was launched […]

10 Jan

Audio-Only Live Broadcasting is added by Twitter

A new feature is launched by Twitter to provide users with the ability for making audio-only live streams. Tweeter has announced a new feature through a tweet. According to the company sometimes we talk without using camera. Audio-only broadcasting is launched by Tweeter that facilitates the followers hearing but not seeing you. By updating to […]

09 Jan

Pinterest Reaches 250 Million Active Users Monthly

Pinterest has declared that it has touched a milestone of 250 million individual each month for using the social networking platform. The number of content is increasing speedily on Pinterest. According to the company, more than 175 billion ideas are to be discovered. Since last year it goes up to 75%. Pinterest is making a […]

08 Jan

Canvas Ads are upgraded by Facebook to Instant Experience Ads

A full-screen mobile ad type is upgraded by Facebook with new capabilities. Facebook is about to change its name from “Canvas” to “Instant Experience”. This kind of ad was launched two years ago as an experience of huge advertisement. After being tapped on, it is about to be enhanced for filling the screen. Besides the […]

07 Jan

Ad Metics are updated by Facebook for combining App, Web and Others

Ad metrics are updated by Facebook to provide advertisers with an enhanced outlook regarding interaction of the customers with their business throughout all platforms. To perform this, cost metrics are changed by Facebook. It includes an interaction to a single channel with a single metric which is “Cost per Purchase”. Once, data was reported via […]