01 May
Driving Traffic to your Blog Site
It is important to have traffic going to your blog. Now you can write as much as you can and the articles that you write can also be of good quality but sans the readers, it is all but a marketing failure. There is however, great news and that is, Facebook is going to provide with incredible opportunities for increasing the article and blog readership for you. We here are going to tell you about the effective, actionable and creative methods which are there on Facebook and it can all drive the traffic to the blog of yours.
Try to keep the updates short:
We know you will be driving traffic to the blog article and then it will have a lot of text. When you are on Facebook, with all the witty and short updates that can be generated for engagement at the most and the clicks, you can have the update be limited to a single sentence and that too within the 140 character count for Twitter. You need to remember always that a lot of your fans will be accessing Facebook through mobile as well. So you need to keep this in mind and know when you can be creating the text. You need to be keeping the blog updates really short and also intriguing and clear look of it.
There are certain things which you can do of course, like keeping the Facebook updates within 140 characters. You need to put up the update as if it is a teaser of the blog. There are some one-sentence summary which you need to write for the article and the one that is the most intriguing should be posted on Facebook. Also you need to keep the mobile readers in your count.
You need to be using a small part, a quote from your blog:
You need to give your fans a little idea about the blog post of yours. It can be done with a quote, an intriguing one from the blog or article. The shared content on the platform of Facebook are known as quotes. If you have a fan who is sharing the update then they have surely clicked through the site of yours. So you need to look for a quote which is concise and will give the flavor of the contents. This can be personalized even more with the inclusion of a photo of one person or some writer when you are making the quote.
Try to have big images or make them big:
There are posts for Facebook which all include the images which are known to have 120% engagement more than before. This can happen with the posts which are without any photos as well. The images should surely be prominent and there will be a lot of other likes and comments with shares. There is the need to use images which are full sized in the blog updates. Then you need to check the insights and also the site metrics for the assessment of the successes with the images which are full sized. You need to be using the best method for the purpose of generating the blog traffic for the site of yours.