Google’s strategy to provide with good search results: Google is one search engine which is bent upon providing its users with better and better search results. It has come up with its series of algorithmic updates more than twice in a year and is planning to come up with something even bigger than its previous updates- all in order to make sure that the search results are more and more refined. It is the seriousness of the search engine and never compromising attitude of it on its quality that its users are always favoring it over other search engines. While doing so, Google has also penalized many websites and other article and blogging sites, all having poor quality or plagiarized content. Now it is important for both the webmasters to understand if their web content is of low quality as well as the for the internet users, to know whether the site they are visiting has poor content.

This knowledge will also be handy to you in case you have been already penalized by Google. You can analyze through the points that we provide you here and know what exactly went wrong with your website content.

Content without apt information:This can be taken as the best definition of low quality content perhaps. Any web content that feels half-baked and isn’t helping the visitors with the information it has is simply of low quality. It has been often noticed that certain articles have relatively small amount of words. It is true that Google will check the quality of the content more than the quantity, but having less words may also at times hamper the quality as it is not well explained then. It has been said that websites should have at least 500 words in the content. However, if your topic doesn’t require so many words, you can add the comments on your blog/article to add the word count.

Content that don’t get much traffic:It isn’t necessary that all your web pages and all your content get the same traffic. There will be posts that will get a lot of traffic while you will find ones with the exact opposite result. In that case, try to get the content more traffic. You can improve the content, add more information to it and try other ways in order make it informative and seem interesting for your visitors.

Never keep outdated and old posts that no more relevance:As visitors you will never spend time on a website that has outdated post. This is what you need to understand as a website owner that having outdated content in your website will drive away the traffic from it. Things should be updated and informative on the internet always.

Content that is duplicate:This is never acceptable. If you see any website having content taken from another site, it is not right and avoid that site. Google too penalizes such sites severely.