04 Sep
Guidelines to Balance SEO and Creativity in a Content
A writer in the modern content marketing world needs taking care to optimize text. He or she needs to be creative and making it satisfactory for fulfilling the needs of the audience. Let us discuss a few guidelines to make sure that the content will get the proper attention from search engines and people:
Examine the Performance of the Competitors – There are enough places to learn from the competitors’ posts. Now it is time to know the things for making a comparison:
Number of subtopics under a specific topic can be obtained.
Any gap in the posts are there and not covered.
This gives good hint about the topic for writing.
The areas occupied by the competitors already.
Efficiency of the competitors’ content can be measured.
Which content are obtaining most of the social shares and links.
It is possible to get positions taken by their content in search engine result pages.
Using SEO content template, you can plan the content depending on the analysis of the competitors’ content.
Make Research on the Gains and Pains of the Audience – You might have a thought for the matter. It is recommended to ask the people around or Google. It is recommended to use the keywords linked to the niche. This way, you will come to know what is discussed by the people. Some effective channels are:
Quora
Different social media platforms
Using those channels, you will get a plan of what people like and what languages they use while communicating on a topic. This is recommended to use them into the content.
The next thing is to watch what external media and blogs are writing on the subjects. Searching on Google or using content software is useful in this regard.
Regularity of Content for SEO Needs – By using SEO writing assistant, it is suggested to check the final version of the content matches with SEO rules. Installing the add-on on the WordPress or Google Docs, you will come to know how much SEO friendly the text is. Let us know a few features of the app to assess content:
Overall score – It shows the quality of content calculated depending on facets like words, readability and target keywords.
Words – It determines the number of words in the content and makes an objective as par the average word count of the competitors’ content.
Plagiarism – Checks for plagiarized content.
SSCSWorld offers reliable search engines optimization services to its clients. We have experienced professionals to cater any modern needs. You may contact us for more information.