Social media for medicine:

People often ask for personal advice when they are using Twitter. It seems that a lot of people are still clueless or at least confused with the way of using it. Even the doctors are asking for ways of using it. It has been seen that often the physicians are not aware of the right way of using or handling social media for their own need. But they need to know it since social media can prove to be really powerful for those who are practicing medicine.

Apart from giving all the important information regarding medicine to the patients, it is also instrumental in helping one to connect with people, organizations and colleagues to provide with better visibility. This is meant for more than career and includes availing media contacts, advancement in one’s knowledge and an impact on career and also to have one’s opinions be voiced and at the right platform. Social media marketing helps every profession and professionals and medicine is not excluded from this.

Some basics that you need to know:

There are of course some basic things which you need to know before you start with a strategy for your hospital or for your profession. Yes, we know that social media provides with a lot of opportunities but too much of nothing can be good for you.

We know social media is meant for communication. However, it doesn’t mean that you will communicate with your patients any time using the outlets of social media. If you do, you will know that all the while it was a disaster and is definitely one of the violations of the social media laws.

Twitter is one place which is also useful for getting you useful connections related to your profession. You can get known contact as well since it can be adjusted or have the settings to be changed so. Since you are a doctor, you can connect with other doctors and also with people in the field of healthcare technology and information. You may also need the media for some reasons and also have patients of yours, follow you on Twitter. But it definitely cannot be a helpful thing since the tweets have a limit of 140 characters.

You can use your social media site for educating and informing patients. Your patients can be following you on your profile page to have more information regarding the practice and also other medical staff and information which you know. For this, you need to have the followers of yours chosen carefully. The ones who are trying to spam you should be promptly blocked. The ones posting negative comments to provoke you also belong to the block list. You will find a lot of people trying to get you buy their products or agree with their ideas. For that you need to have your account monitored for there is always the great risk of being hacked.

You can form and grow the network of yours on Twitter with ease. With a group which will be tweeting regularly important things to you and you doing the favor back to them, it will really work.